You Have Options for Participating in the Appraisal Process

Although you aren’t a key player in an appraisal, here are a few reminders of how the appraisal pr...

Build a Memorable Brand

Think of branding as how you introduce yourself and your business to clients. A strong brand helps y...

A Simple Suggestion to Help Your Homeowners

Whether your clients are moving out or moving in, they may benefit from completing an inventory of t...

Do You Know How to Properly Use the Term REALTOR®?

When you use the term REALTOR® to describe yourself or your business, you are telling others that y...

Think Two-Factor Authentication is Foolproof? Think Again

Your bank, credit card, and even social media accounts now require some form of two-factor authentic...

Is It Time to Refresh Your Brand?

You introduce yourself and your business to potential clients with your branding. (If you don't have...

Tips to Eliminate Unpleasant Smells in Properties

Unpleasant smells can drive away prospects and cost your clients money in the form of fewer, lower, ...

Working With Senior Clients

Seniors Real Estate Specialist Designation Course The SRES designation course helps real estate p...

Control How Your Business Looks Online

When you search for your business online, you will most likely find your website or a basic business...

5 Ways to Generate Leads

If your marketing focuses only on traditional, outbound efforts—direct mail, cold calls, email bla...

DIY Advertising Math: Learn How to Calculate CTR, CPC, ROI, and More

Making the most of your advertising dollars means understanding the ways ads are measured. The formu...

You Are the Key to Fair Housing

Fair housing doesn’t stop being a priority at the end of Fair Housing Month in April. Offering equ...

How Improvements Affect Value

A beautiful mural for a child’s bedroom. A handmade gazebo for early summer nights. An elaborate a...

6 Tips for Text Message Marketing

Most people have their phones with them morning to night, so what better way to get in front of pros...

Questions to Ask Before Hiring a CPA

If you're looking for a professional to help with your taxes, make sure that person understands both...

Stop Inefficient Workarounds by Improving Your Systems

Do you frequently write down notes on scrap paper only to recopy them into your records later? Are y...

Tips for Effective Time Management

You can schedule every waking minute of every day, but that won't help you better manage your time i...

What to Do When There are Multiple Offers

Limited inventory in most Texas markets has led to fierce competition for purchasing homes. Buyers ...

Budget-Friendly Ways to Get Attention

Advertising can increase your business, but there are also many low-cost ways you can make a big imp...

5 Ways to Negotiate Better

The real estate industry presents many situations for negotiations—and not only on behalf of your ...