Despite your best intentions and without your awareness, racial stereotypes and assumptions creep into your mind and affect your actions. It’s called implicit bias, and NAR has partnered with the Perception Institute to help REALTORS® overcome it.
Watch this 50-minute video that illustrates how the human brain’s automatic association of stereotypes with particular groups can cause people to treat those who are different from them unfairly. The video applies these concepts to the work of REALTORS® and offers strategies to override this bias.
You can learn more about your individual implicit biases by taking an Implicit Association Test, developed by Harvard University. There are several tests that measure your implicit bias about race, disability, weight, age, gender, and more. Each one is a structured like a video game where you sort categories of pictures and words. Take a test.