You know the value you bring to your clients and community. There’s a real difference working with a REALTOR® versus a non-member, and it’s important for consumers to understand that distinction.

Building on its That’s Who We R advertising campaign, the National Association of REALTORS® developed talking points, graphics, and other assets to help you articulate the REALTOR® difference. Post these messages and graphics on your website, on social channels, in emails—anywhere you want to share the value of working with a REALTOR®.

Visit to access all the available materials.