August 01, 2022

You might already have a personal LinkedIn account to network and keep in contact with those you’ve done business with, but don’t let that stop you from creating a free company page. The extra page will give you additional exposure to attract new clients, find employees, and establish more credibility.

How do you create a company page?

Log into your personal LinkedIn account and click the Work button located in the top right. Next, click Create a LinkedIn Page, then select Company to get started filling out all the necessary information about your business. Use relevant keywords and phrases in the About Us section to make it easy for people to find your real estate business through the search function.

How do you use it?

Like with other social channels, it is important to post consistently to increase the awareness of your business. Whether it’s once a week or once a month, make a commitment that you can keep.

As always, make sure to follow TREC advertising rules, the Code of Ethics, and fair housing laws.