Issues Mobilization

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Issues MobilizationThe Issues Mobilization Program helps local REALTOR® associations that have identified local ordinances that could affect all Texas REALTORS® or property owners.

How the program works 

If a local association identifies such a proposal, it applies for assistance. Help may come in the form of political expertise, strategic guidance, marketing, and/or funding.

Download the application here


Recent Issues Mobilization campaign successes

Protecting property owners in Hidalgo County on Election Day

The Greater McAllen Association of REALTORS® successfully used Issues Mobilization funds and resources to defeat Proposition 1 in Hidalgo County on Election Day in November 2016. The measure would have created a healthcare district in Hidalgo County, funded by a new property tax. 

Thanks to GMAR's strong grassroots engagement and education efforts, about 72% of Hidalgo County voters rejected the proposition. 

Read more in the November 2016 issue of Texas REALTOR® magazine

South Padre Island REALTORS® amend short-term rental ordinance

The South Padre Island Board of REALTORS® used assistance from the Issues Mobilization Committee to successfully amend a short-term rental ordinance passed in 2015 that created potential problems for REALTORS® and landlords. 

Local REALTORS® met with city leaders to explain the new ordinance's unintended consequences, and, in November 2016, the South Padre Island City Council accepted all recommendations and amended the ordinance. 

Check out the December 2016 issue of Texas REALTOR® magazine to learn more about this success. 

A grassroots effort to "Bury the Lines" in Frisco

Texas REALTORS® in Frisco earned a huge win in favor of homeowners in June 2016 after a years-long fight to protect their property values. In 2013, an electric power cooperative announced its plans to erect 120-feet-tall electric transmission lines along two high-traffic roads near residential neighborhoods in Frisco.

The Collin County association turned to the Issues Mobilization Program to support its Bury the Lines campaign to get the word out. After more than two years of grassroots efforts and meetings between Frisco residents, city officials, legislators, co-op staff, and state regulators, they reached a solution agreeable to all parties. 

Read a timeline of the Bury the Lines campaign in the July 2016 issue of Texas REALTOR® magazine:

Share these talking points about the Bury the Lines campaign:

Leon Valley's intrusive ordinance

Leon Valley, a city near San Antonio, sought to impose an ordinance that restricted the number of items residents may display in their front yards. This essentially would have created a city-wide homeowners association administered by local government. The San Antonio Board of REALTORS® applied for and received help from the Issues Mobilization Committee.

TAR staff worked with SABOR staff to implement a targeted campaign against the measure, including a website, mailouts, calls, letters to editors, and organized opposition at local meetings. Fliers included the city council members’ and mayor’s email addresses and encouraged recipients to send email against the ordinance.

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