Where to find images for your marketing materials

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04/13/2015 | Author: Editorial Staff

Images can be a great way to add interest to your print and online marketing materials, but what if you have no photography skills? The next time you need to illustrate a page on your website or add an eye-catching image to a flier, you may want to consider using stock photos. 

Free vs. paid
Do an Internet search for "free stock photos," and you'll find sites including pixabay.comfreedigitalphotos.net, and morguefile.com. Each site has its own rules about how to use the images, like whether you are required to include the photo's attribution when you use it. 

Paid stock-photo sites such as istockphoto.com and thinkstockphotos.com often have larger databases of images that users are allowed to download based on what their subscription covers. These sites also have terms and conditions about how their images may be used.

Don't use just any photo
Remember that just because you find an image on the Internet doesn't mean it's OK to use. (Don't just do a web search for "house" and save the first photo you see.) This can lead to copyright infringement. To help avoid trouble, you should only use images in your marketing materials that you have permission to use. 

If you have a go-to source for images, share it in the comments below. 

Categories: Business tips
Tags: marketing, business tips, photography


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