Texas REALTORS® 2018 Winter Meeting | Feb. 9-13 | Austin, Texas

Could you use this time-saving social media tip?

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02/22/2016 | Author: Editorial Staff

One of the best tools for managing your business, generating leads, and staying in touch with former clients is free … and it’s probably with you right now.

“The number-one app that you already have on your phone is your calendar,” explained Nobu Hata, NAR’s director of member engagement, during the Technology/MLS Forum at the 2016 Texas REALTORS® Winter Meeting. “Learn how to timeblock on your calendar. Fill up your time as best you can.”

Hata encourages Texas REALTORS® to schedule periods of time on your calendar to focus on just one thing, like dedicating 15 minutes a day or an hour a week to updating your social media accounts. This ensures you stay connected even if you don’t constantly monitor Facebook, Twitter, or Instagram. Here are a few ways to make the best use of that allotted time:

Manage your accounts in one place. Social media management tools such as HootSuite, TweetDeck, and Buffer allow you to oversee accounts across various channels from one dashboard.

Schedule your posts. These management tools also allow you to schedule posts so you can ensure your feeds have new content without having to remember to post something every day. Your Facebook business page has a scheduling feature, too.

Share what you find. Your posts don’t all have to be original content—you can also post news or information from other sources, like TAR’s Advice for Consumers blog, that may be interesting to your followers.

Set up notifications. Keep in mind that followers may engage with you outside of your dedicated time. You may want to enable the notifications features for your apps so a message or mention doesn’t go unseen for days. Just be sure you only respond to that new message … or you may give back some of the time you saved. 

Categories: Business tips
Tags: social media, technology, marketing, business tips

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While the Texas Association of REALTORS® has used reasonable efforts in collecting and preparing materials included here, due to the rapidly changing nature of the real estate marketplace and the law, and our reliance on information provided by outside sources, the Texas Association of REALTORS® makes no representation, warranty, or guarantee of the accuracy or reliability of any information provided here or elsewhere on texasrealestate.com. Any legal or other information found here, on texasrealestate.com, or at other sites to which we link, should be verified before it is relied upon.

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