4 ways to win over millennial homebuyers
03/23/2015 | Author: Editorial Staff
Did you know that 32% of homebuyers belong to the millennial generation? That means one out of three of your potential clients belong to the demographic known for its tech-savviness and social connections. Here's advice for working with these consumers. Read more about the challenges you may face with this generation in “Managing the buying process with millennial clients” on inman.com.
- Put yourself in their shoes. Consider what it’s like to be a millennial homebuyer with a wealth of information at your fingertips, and help them filter through it.
- Make patience a priority. Millennial buyers may not be in a hurry to move if they’re living with their parents, for example. Remind buyers of any deadlines, but avoid rushing them to make decisions.
- Encourage questions. Anticipate what they’ll ask, and be ready with materials they can’t get elsewhere, like property reports or neighborhood data.
- Just be there. Being a first-time homebuyer can be stressful, so reassure your clients that you’ll be by their side through the whole process.
Check out the March 2015 issue of Texas REALTOR® magazine to learn five tips for getting the next generation of homebuyers to choose you.
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